The Definitive Guide to Reselling Your Sneakers

Flipping sneakers for profit might not be as easy as it once was, but big money can still be made if you land the right sneaker or sell enough pairs. But what’s the best way to flip your inventory in 2025?

There are many ways to resell your shoes. You can move them hand-to-hand to friends and acquaintances, drop them off at big consignment shops like as Flight Club or Stadium Goods, list them on Ebay, or sell them through marketplaces such as StockX and GOAT.

But you need to be mindful of a lot when you’re reselling your shoes. What are the fees? How long will it take to sell the sneakers or get paid? How will you get paid? How much effort do you need to put in on your end? Will anyone save you if you get scammed?

To break it down, here is a roundup of the most popular sites, stores, and ways to resell your shoes. We want you to be informed, so we’ve taken the who, what, where, when, and whys into consideration and presented it here so you can make up your own mind.

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Locations: Based in Detroit, online

Selling process: StockX is based on a bid/ask process. You can list your sneakers for however much you want and potential buyers can choose to accept your price or not. Buyers can also list their own prices, and if that amount is acceptable to a seller, they can choose to sell their shoes for that amount. Once a deal is agreed upon, StockX will email a shipping label to send the sneakers to them to be verified. The service typically gives you two business days to ship your sneakers, or else there will be a fee taken out of your price. They must be in the original box and unworn.

Fee: Seller fees currently start at 9 percent, but the rates decrease the more pairs you sell. Fees will drop to 8.5 percent after 12 sales or $1,500 in volume, 8 percent after 40 sales or $5,000, 7.5 percent after 200 sales or $25,000, and finally down to 7 percent after 800 sales or $100,000. The payment processing is 3 percent.

Payment process: Payment is put in your PayPal account once the shoes are shipped and verified. You can also opt for direct deposit or Venmo.

Pros: The more you use the service, the better. Your rates go down the more sneakers you sell, and eventually you won’t have to wait for someone to buy your shoes to get paid; meaning that if there is a bid for the sneakers you own and you’re OK with that price, you’ll have the money within a few days. You can also make educated guesses on how much you want to list your sneakers for, because StockX has a database of how much recent pairs sells for in their respective sizes.

Cons: The nature of StockX’s bid/ask structure allows listings to easily undercut each other, essentially creating a more buyer friendly experience. While that’s great if you’re looking to score a deal on a new pair of sneakers, it can minimize profits for sellers.

Locations: Online

Selling process: Post the sneakers that you want to sell on your personal account and hope that people see it. You can also be the worst type of person on the internet: the type that comments on big sneaker accounts to announce that you have a size available of a certain sneaker for sale.

Fee: None.

Payment process: However you set it up: Venmo, PayPal, in person.

Pros: You make your own rules. You keep all the money from the sale.

Cons: There’s no regulation, so every sale is risky. You’re relying on your own following and word of mouth to promote that you’re selling sneakers.

Locations: New York City, Los Angeles, Miami, Tokyo, Online

Selling process: At Flight Club, you drop the sneakers off at one of its physical locations. You can also ship the shoes to them. You work with the staff to find an agreed-upon price that’s based off the store’s selling history of a certain sneaker. The shoes will then be sold in-store at that location, but will also be listed on the store’s website. Once someone buys your shoes, you get paid. You can either pick up a check in person or have the money deposited to your bank account.

Fee: Flight Club takes 9.5 percent of each sale, as well as a $5 seller fee and a 2.9 percent cash-out fee.

Payment process: You can either have the money paid out through direct deposit or PayPal.

Pros: Flight Club is the O.G. in the game, and is a trusted place to sell your sneakers. The stores are tourist hubs and product often sells very quick once you’ve put it up. You can also adjust your pricing online if you’re having trouble selling it at the set price. Flight Club is also allowing the sale of lightly used sneakers, but they have to be dropped off in person. All selling is anonymous. Items are cross listed on GOAT.

Cons: Flight Club has the right to refuse any sneaker, whether the store is overstocked or it’s having a hard time selling a certain product.

Locations: Online, based in New York City

Selling process: Grailed is a marketplace that offers more than just sneakers—it’s known for high-end clothing and streetwear, too. Instead of having to go directly through Grailed employees to sell your product, you upload the product and post three photos. One of them needs to be tagged with your username on it. You can sell your product in one of four markets, which are separated into high-end designers, streetwear and sneakers, classic menswear, or lower-end items. You then fill out a description for the product, and Grailed suggests basing your price off already sold items on its marketplace. Selling is not anonymous, as buyers know which sellers they’re purchasing from. Sellers need to ship their own products.

Fee: 9 percent plus processing fees which vary by how the buyer purchases an item.

Payment process: Payouts are available through Stripe.

Pros: Grailed is a diverse marketplace, so there may be a different swath of product and buyers. Other reselling stores/apps may not accept a certain shoe, but you can still upload it to Grailed and try your luck. The fees are much lower than the traditional 80/20 split at other stores. Your listing can also be edited.

Cons: Although listings are assessed before they’re published, the products aren’t physically sent to a third party, so you need to do your research and analyze a seller’s feedback. Shipping the shoe yourself is going to take money out of your profits, so you need to negotiate a shipping price with the buyer.

Locations: New York City (drop-off only), online

Selling process: Stadium Goods opened in 2015 and quickly become one of the biggest and most reputable secondary sneaker marketplaces out there. Those doors closed earlier this year, but it still maintains a drop-off location in NYC. Items can be shipped as well .You come up with the prices with the store’s staff based on market values. Once your shoes are sold, you’re paid. The store does weekly pay outs.

Fee: Fees start at 20% with reduced rates available for members of its Pro Seller program, plus a 1% payment processing fee.

Payment process: Sellers can obtain payment through PayPal’s Hyperwallet.

Pros: Although Stadium Goods’ physical location in NYC is no longer operating, the consignment shop enjoys a broad reach that includes Farfetch and Amazon, in addition to its website and app. Additionally, the selling is anonymous.

Cons: The physical location was a big draw, and there’s no way of changing the prices of your listed shoes online.

Locations: Online, app

Selling process: To sell on GOAT, you need to apply. Once you become an authorized seller, you can list your shoes online. If a sale is made, you will ship the shoes to GOAT for them to be authenticated. Once everything checks out, the money will be deposited to you.

Fee: Commission fees are based on seller rating and start at 9.5 percent. This fee can increase to 15 percent and as high as 25 percent for canceled orders due to “replicas, wrong size, wrong shoe, wrong condition, uncommon manufacturing defects not mentioned.” For each seller cancellation, 10 points are also deducted from their seller rating. Additionally, there is a $5 shipping fee for U.S. sellers, and a 2.9 percent cash out fee.

Payment process: Once the sneakers are verified, the money will be credited to your GOAT account, which you can use to buy sneakers or you can cash out.

Pros: The selling process, as well as the payment, are quick and easy. It’s all done through your phone, so the only thing you need to do is ship the sneaker. Once you’re verified, you can sell new or used sneakers with or without a box. They also launched a program where they clean your sneakers for you. Items are cross listed with Flight Club.

Cons: You need to be verified to use the program, so it may not be the easiest or quickest way to sell your shoes initially. The company says it’s verifying sellers in small batches. GOAT is also shutting down some of its overseas facilities.

Locations: Online

Selling process: You take images of your sneakers yourself and create a listing. You can either have people bid on your sneakers or allow them to be bought instantly at a set asking price. Once a buyer is determined, the seller comes in contact with the buyer and payment is made. It’s not an automatic process and buyers can flake. You ship the sneakers yourself, and costs can either be included in the selling price or added as an additional fee.

Fee: Sellers are charged a 13.6 percent fee on sneakers under $150, and 8 percent fee on those over $150. Fees calculations include shipping and tax.

Payment process: The seller receives payment for the products sold once the shipment has been confirmed. Funds are deposited directly into the seller’s linked bank account.

Pros: EBay is still the biggest marketplace on the internet, so you’ll potentially have the most people looking at your listings. Its Authenticity Guarantee program offers independent verification so buyers can feel confident they’re getting legit product.

Cons: If buyers flake, you have to re-list the item, although eBay will refund your fees. Also, not every sneaker sold goes through its verification program, so buyers still have to be careful for fakes if buying a sneaker being sold without an Authenticity Guarantee.

Locations: Various

Selling process: Similar to Stadium Goods or Flight Club. You’ll go to the store, talk to the owner or employee, figure out a price, and wait for the shoes to sell.

Fee: Typically 80/20 split.

Payment process: Varies, but it typically is an in-store cash payout or through PayPal.

Pros: Not everyone lives in New York or L.A., so these stores offer a local alternative to shops like Flight Club.

Cons: These stores often have a lower volume of traffic, and not as big of a web presence. It may take longer to sell your shoes.

Locations: online

Selling process: TikTok offers several ways to sell sneakers on the platform, including both as a business or creator account, as well as live auctions. Once a buyer purchases a sneaker, they will be able to use TikTok’s seamless checkout system, providing secure payment methods, a money-back guarantee, and automatic refunds for lost or damaged goods.

Fee: A commission fee between 5 and 8 percent is charged per transaction for selling on TikTok, which varies based on if you’re a new seller, the product type, and where you’re located. There’s also around a 2 percent payment processing fee incurred by the seller.

Payment process: After the sellers ship the product and the buyer confirms the delivery, TikTok releases the payment, which can then be withdrawn to their bank account.

Pros: TikTok has a huge reach and audience on its platform, which can generally led to your product being sold quickly. The platform also has a bevy of shopping features, allowing for seamless transactions.

Cons: Given the large amount of users on TikTok, there’s also a large amount of competition that makes it tough for your product stand out amongst the rest. There’s also no true authentication process for sneakers and buyers will have to trust that what you’re selling is legit.

Locations: App

Selling process: WhatNot is a live video-based auction platform, allowing buyers to closely see the sneakers virtually before they make a purchase. During the showing, sellers clearly display the product on camera and describe its condition, all while the auction for the sneakers is going on.

Fee: There’s an 8 percent commission fee of the net sale price, and around a 3 percent payment processing fee for each sale.

Payment process: After the sneaker is delivered and marked received by the buyer, payments are sent out to the seller’s linked bank account.

Pros: The live auction format typically allows for products to be sold more quickly than on other platforms, since buyers will have to place bids for the sneakers on the spot.

Cons: The sneakers that are typically sold on this platform have low starting bids and there’s a risk of them being sold below the going market rates. The seller is also required to be on camera since it’s a live auction format.

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