Here’s Where to Buy Sex Toys Online, From Shops We Trust

Founded by a sexologist, Bloomi takes great care to make their toys with all body-safe materials, to omit allergens and irritants from their lubricants and massage oils, and to use only sustainable, compostable and recyclable packaging. Their products are surprisingly affordable for how eco-friendly they are, too.

Massage this luxurious oil into sensitive areas at the start of sex, and it’ll act as lube while increasing arousal. It contains ginger root oil to boost bloodflow, plus some other ingredients thought to have aphrodisiac qualities like damiana, and skin-soothing ingredients like chamomile flower oil.

Best For: Risk-free shopping

This sex shop has been around in various forms for over 50 years, which is impressive enough on its own. But Adam & Eve gets our nod for having one of the most permissive return policies in the biz: you can return any item sold on their site, for any reason at all, as long as you do it within 90 days of purchase. If there’s a product you’ve been eyeing eagerly and a bit nervously, because you aren’t sure it will work for you, Adam & Eve is a godsend.

Again, Adam & Eve has such a fantastic return policy that you might as well lean into your yeehaw fantasies with The Cowgirl Cone Sex Machine. This ridable beast provides up to 20 vibration modes, speeds, pulsation, and patterns. It also comes with multiple attachments, including the “Nubby Saddle” attachment and the penis-shaped “Alamo.” Plus, it’ll stay secure and in one place thanks to the strong suction cup base that sticks to hard surfaces.

Best For: On-site reviews

Given it sells one million sex toy products, it’s no surprise that PinkCherry has become a go-to for sex toy shoppers across the spectrum. What makes that ocean of fun really functional, though, are the 109,000 product reviews, which makes your life easier when you’re trying to narrow down which toys are worth buying, or figure out if the experience you’re hoping to have is what you’ll actually get.

This toy is designed to hit the G-spot and vibrate the hell out of it, and it achieves that goal. Its upturned, oval-shaped head gently curves into that spot with minimal effort, whether you choose to thrust the toy in and out or just leave it still. Unusually, it has a dial instead of buttons, so you can micro-adjust the speed to suit your whims at any moment. The narrow shaft is also a plus for sex toy beginners or folks with a narrower vaginal canal.

Best For: Toys aimed at lesbians and queer women

This lesbian-owned company specializes in toys for queer women of all stripes, but they’re quick to emphasize that people of all genders, genitalia, and sexual orientations can use their products. Their selection is amazingly wide-ranging, and includes strap-on harnesses, dildos, vibrators, lubes, gender affirmation gear, informational sex books, and so much more.

This dildo is another workhorse, because it is designed to give pleasure to the receiver via the dildo, as well as the giver/wearer (who presumably has a vulva) with its bulb attachment, which is designed to stimulate the G-spot. The toy is flexible in shaft and bulb, too, so that you and your partner can adjust it for a custom fit. It’s not compatible with silicone-based lubricants, but it is harness-compatible.

Best For: Sexual wellness toys and items for menopausal women

“It’s about damn time” were the words we spoke when we learned about Tabu, the sexual wellness brand founded in 2020 and geared towards menopausal women. As founder and CEO Natalie Waltz Fretwell says, “Tabu was born to help women remedy the common symptoms that get in the way of a healthy, vibrant sex life. We started with women over 45 (women like my mom).” Tabu developed its signature wand vibrator, Nuri, in partnership with clinicians and therapists for an ergonomic design, and it uses heating technology to provide a more pleasurable experience. Equally important is the brand’s water-based Aureum lube, which uses a sensitive, extra-moisturizing formula to calm and soothe (as well as lubricate).

The dream bundle. Your minimalist Nuri massage wand is designed to feel extra lightweight and ergonomic to hold—it was actually modeled after a vaginal dilator—and can heat up to 97 degrees Fahrenheit to help the user’s body feel more relaxed. Navigating the wand’s 5 intensities is as easy as pressing the power button (and turning it off is as easy as holding it down for two seconds). As for the lube? It’s enriched with organic aloe leaf (anti-inflammatory), peony root (also a purported anti-inflammatory and antioxidant), passion flower (rich in Vitamin A and C), hyaluronic acid (for retaining moisture) and a handful of more soothing ingredients.

Best For: Ultra-luxurious toys