Los Angeles has always been a city where culture moves beyond galleries and stages. It lives on car hoods, street corners, and the heavyweight cotton of a hoodie.
That’s why it feels natural that WSS, Pro Club, and Mister Cartoon are coming together for a new capsule collection dropping September 6—a release that doubles as both fashion and a tribute to West Coast heritage.
The partnership puts Mister Cartoon in the role of creative director and designer. A name synonymous with Chicano iconography, tattoo artistry, graffiti, and album covers, his work has carried the voice of Los Angeles across the world for more than 25 years. Now, that same voice finds its way onto racks at WSS.
“With this collaboration, we wanted to reintroduce the old school styles to the new generation,” he said in an exclusive chat. “Artistically, I got to pull from my past work, graffiti, airbrush, and tattoo style, but put a twist on it and bring it into the present.”
Cartoon’s approach to design is precise. “When I did the classic script and the airbrush techniques, I didn’t want to go too crazy because I wanted it to be seen from a distance and readable so people can understand what we are trying to say,” he explained. “I want to keep the tradition alive and put a modern edge to it. Sometimes less is more when you’re designing apparel.”
His choice of symbols comes straight from Los Angeles streets—pinup girls, lowriders, and hand-painted signage that once dominated storefronts. “I wanted to choose icons that won’t go out of style,” he said. “I got to showcase my tattoo artwork that is a big part of my community and culture.”
That connection to community has been central throughout his career. He points to his work on Cypress Hill album covers as proof that neighborhood imagery can travel the globe. “I took the raw images from the street, and it became relatable worldwide and had a global impact.”
Cars also remain an endless source of inspiration. “I live and breathe classic cars, my veins are full of one-shot paint and kandy,” he said. “It’s all we think about, so when it comes time to design a collection, I pull inspiration from the body lines, trim, and soul of the Impala.”
The project also has a generational layer, thanks to the involvement of his son Lefte. “Working with him, I can show him the old school and he puts me up on the new school,” Cartoon explained. “I never want to lose sight of what’s going on today. This style is not taught in schools; it has to be handed down from one to another, so the future looks bright because the next generation of these artists is killing it.”
For WSS, the collaboration highlights its roots as a neighborhood sneaker and apparel hub. “With WSS and Pro Club, this collection is a love letter to the community and a symbol of what’s possible when heritage and creativity meet,” said Blanca Gonzalez, Senior Vice President and General Manager of WSS, in a statement.
Pro Club adds another layer of authenticity. Since 1986, the brand’s heavyweight basics have been a uniform for West Coast style, appearing in rap videos, swap meets, and everyday life across Los Angeles.
“This is an exciting opportunity for us to push forward while honoring the foundation that built us,” said Brian Lee, Marketing Director of Pro Club, in a statement. “Partnering with Mister Cartoon and WSS brings together three forces that truly understand the community, the culture, and the hustle. This collection is more than product, it is a symbol of where we have been and where we are going.”
The capsule includes graphic tees, hoodies, jackets, and accessories priced between $35 and $85, available in men’s S–3XL and women’s XS–3XL. Each design is anchored in West Coast tradition, featuring Cartoon’s hand-drawn scripts, airbrush-inspired details, and symbols tied to legacy and pride.
To mark the launch, WSS is hosting a public event in Downtown Los Angeles on September 5 from 7–10 PM. The night will showcase installations inspired by swap meet culture, archival WSS pieces, and displays that honor the city’s streetwear history.
Guests can expect a curated lineup of custom cars, a lowrider car-hopping show, live airbrushing, on-site customization, music, and early access to the capsule itself. RSVP is required, but the event is built to feel like a neighborhood block party—equal parts fashion drop and cultural celebration.
For Mister Cartoon, the more profound message is about opening doors. “I hope that people see that if I did it, they can do it, and that there are opportunities for people to think about with their collection,” he said. It’s a statement that reflects the spirit of Los Angeles itself—built on tradition, passed down through generations, and constantly reinvented for what comes next.
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